Overview
Executive physicals used to be about ruling out disease. Today, they’re about something more: helping patients perform better and stay healthier longer.“”
“The ‘neck-up checkup’ doesn’t really exist. It’s time for execs to prioritize their brains like they do their bodies,” says Center for BrainHealth Director of Programs Jennifer Zientz, MS, CCC-SLP.
Zientz believes the brain is an executive’s greatest asset and that cognitive assessments need to go beyond identifying deficits or diseases. The center's Concierge BrainHealth Index establishes a baseline of cognitive performance and then helps executives identify neuroscience-informed strategies—quiet time on the commute home, five-minute breaks during the day—to strengthen focus, resilience, and overall performance over time. The shift goes beyond extensive testing and preventive screenings. Physicians are using a broader picture of a patient’s health, from cardiovascular fitness and metabolic health to sleep and cognition, to identify risks earlier and guide long-term care.When the job depends on decision-making, problem-solving, effective communication, and team leadership, cognitive performance may be just as important as physical health. Yet unlike strength, cardiovascular fitness, or body composition, brain health has received far less attention in preventive care. Read more at D Magazine
