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About Us

Sandi Chapman, PhD, launching the Limitless BrainHealth Campaign.

PIONEERS IN

BRAIN HEALTH

An athlete gazes triumphantly into a bright horizon.
Research shows that when we adopt healthier brain habits, cognitive function can often be enhanced or extended.
For over 25 years, Center for BrainHealth® has been discovering new science-backed approaches to bring to the public. Our goal is to empower communities to strengthen brain fitness through daily habits that make a difference.
Become part of the Great Brain Gain movement – neuroscience shows that focusing on proactive brain gains makes a difference to your overall brain health.

25 Years of Leveraging Neuroplasticity

Center for BrainHealth – part of The University of Texas at Dallas – is a nonprofit research institute redefining how people understand and address the brain’s health and performance. Our team conducts leading-edge research and creates science-backed programs that empower people to be more proactive about their own brain health.
Our brains start to decline as early as our 20-30’s; cognitive neuroscience research has shown us that decline is not inevitable if we practice brain-healthy strategies. 
Early results from our landmark study, The BrainHealth Project, show that 80% of participants experienced a meaningful improvement in their BrainHealth Index – a proprietary tool, the first holistic, science-backed measure to track improvement in brain health. 

Why Brain Health Matters

People want to improve their brain health, but most don’t know how to start.
Challenges abound – mental health concerns, sleep disorders, anxiety, social divisiveness and brain fog. The cost goes beyond individual quality of life and extends to society. The solution is in our heads.
An August 2023 national survey suggested that while 90% of people are aware that the brain’s capacity is not fixed by DNA and can be improved by training and habits, only about 3 in 10 know where to start.

Our Impact


Researchers at the brain table: doctoral student Dinesh Sivakolundu, MD, post-doctoral fellow Kathryn West, PhD, and cognitive neuroscientist Bart Rypma, PhD.

Groundbreaking Research

For 25 years, we have researched and published brain health science discoveries, made possible with $100 million+ in public funding and shared in 1,000+ peer-reviewed publications.
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SMART Brain Training

More than a decade of clinical trials show our SMART brain training can strengthen the frontal networks – regions that support attention, planning, judgment and emotional management.
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Warriors and Protectors

We partner with community groups to help service members, veterans and first responders learn to improve stress response, resilience, cognitive performance and well-being.
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Adolescent Reasoning Initiative

We work with secondary schools to train teachers and students to understand the developing brain, build skills in critical thinking and reasoning, and optimize student learning.

Our Programs


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Concierge BrainHealth Index

Learn your brain's current state of performance and how to improve it with personalized feedback and strategies to give you a mental edge.
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BrainHealthy Workplace

Customized training can boost your team's efficiency, productivity and performance. Gain practical tools to enhance brain health, personally and professionally.
Charisma in-session with client and coach.

Charisma Virtual Social Coaching

90% of Charisma participants report gains in recognizing and managing emotions, with 75% nearly doubling their ability to understand the intentions of others.
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Youth and Family

Our family-focused programs, like the Adolescent Reasoning Initiative's teacher training, offer customized cognitive training to meet the needs of developing minds.
A mature senior older couple using a digital tablet while relaxing at home. The man has his arm around the woman as they both look at the tablet.

MCI and Alzheimer's

Reframing to focus on your potential can be empowering. Learn strategies and a brain health approach to help leverage preserved abilities after a diagnosis.

How Better Brain Health Impacts Economies and Societies

Two hands cradling a virtual brain, with a network of connections fanning out over a luminous city skyline.
Center for BrainHealth is launching the Brainomics Venture to demonstrate the economic and societal benefits of better brain health. Brainomics is the discipline that can quantify the tremendous economic gains of better brain health and the immense cost burden of reduced brain capacity.
Brain health plays a major role in our lives – by prioritizing and nurturing individual and community brain health, we are taking a pivotal step to help ensure economies around the world can thrive.

Your Brain's Upward Potential


One’s intellect was once thought to be fixed, and people only considered the brain after health was lost, such as through brain injury or early stages of disease.
The center’s interdisciplinary team of experts is at the forefront of an entirely new field focused on the brain's lifelong upward potential – begin your BrainHealth journey today.
Learn to how to build resilience, lengthen years of cognitive robustness, and regain brain energy to maximize the potential of your most vital organ.
Explore our pioneering science.
Participate in our programs and events.

Center for BrainHealth's Highest Honors

Created in 2010 and offered jointly by Center for BrainHealth and the Helen Wills Neuroscience Institute at UC Berkeley, the Branch Award honors neuroscientists who have made tremendous breakthroughs in brain discoveries and are luminaries advancing brain health research.

Charles L. Branch BrainHealth Award

The Branch Award honors neuroscientists for tremendous breakthroughs in brain discoveries. Created in 2010, the award recognizes luminary researchers who advance brain health research.
2018 Legacy Award Dinner honoring Admiral (ret.) William H. McRaven.

Legacy Award

BrainHealth's highest non-science honor, the Legacy Award recognizes unwavering passion and dedication that enable the center to generate a sustainable impact.