Optimal brain performance is the new frontier of human potential.
BrainHealth Week — an annual celebration dedicated to advancing brain health — embodies this promise. Even if you missed the 2026 event, you can explore this year's key takeaways.
Instead of focusing on decline, disease and doubt, neuroscience shows you can improve and strengthen brain fitness through daily habits that make a difference.
Four Ways Our Community Participates
Join us in 2027 for a week of experiences designed to educate and inspire people of all ages.
#1 Events
February 22-27, 2027
Science shows brain gains are possible at every life stage. We want you to feel empowered to proactively improve your brain fitness through simple daily practices that make a difference. The 2027 event lineup will be announced soon, and in the meantime you can check out top takeaways from 2026.
#2 Organizations
Activate your community – We make it easy.
Our Community Partner Toolkit contains brain-healthy insights and tips packaged up so they can easily go into your newsletters, emails and social posts.
#3 Fun Activities
Boost your brainpower with playful learnings.
Start with the Resilience Text Challenge:
Text STRESSto888-844-8991
Not all stress is bad. The right amount can help your brain grow stronger. Created with Dr. Ian Robertson — neuroscientist and author of The Stress Test — this 7‑day text challenge delivers daily tips, tools, and videos for leveraging stress to enhance clarity and build lasting resilience.
You can also find more activities from 2026.
#4 Philanthropy
Fuel science-backed programs that build resilience, self-agency and holistic wellness.
Optimal brain performance is the new frontier of human potential™ – Center for BrainHealth advances the science that turns research into everyday strategies and tools that help people thrive in every stage of life.
With your support, we can expand access to our science-backed programs that build resilience, self-agency and holistic wellness for youth, young adults and warriors.